Privacy Policy
Effective Date: March 1, 2024
CLT Holdings LLC, a Colorado Limited Liability Company, doing business as Rare Rentals (“Rare Rentals,” “we,” or “us”), understands that your privacy is important to you. We are committed to protecting the privacy of your personally identifiable information when you use our website(s), mobile apps, and other online and offline products, services, and experiences (collectively, the “Services”). This Privacy Policy explains how we collect, use, disclose, and protect your personal information. By using the Services, you consent to the practices described in this Policy. Please also review our Terms of Use, which governs your general use of the Services.
“We,” “our,” or “us” means CLT Holdings LLC (Colorado LLC), doing business as Rare Rentals, with its principal place of business at 1317 Edgewater Dr PMB 6090, Orlando, FL 32804-6350. “You,” “your,” “visitor,” or “user” means the individual accessing or using the Services.
1. Personal and Non-Personal Information
This Privacy Policy identifies how we treat your personal and non-personal information collected through the Services.
2. What Is Non-Personal Information and How Is It Collected and Used?
Non-personal information is information that cannot identify you as an individual. If you visit our website or use the Services to read information (such as service descriptions), we may collect certain non-personal information from your computer’s web browser, including browser type, operating system, referring URLs, and pages visited. Because non-personal information cannot be tied to you in any way, there are no restrictions on how we use or share it.
3. What Personal Information Do We Collect and How?
We collect personal information that you provide directly to us, including:
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Contact information – When you sign up to receive our newsletter, emails, or text messages, or otherwise interact with us, we collect your name, email address, mailing address, phone number, and any other information needed to contact you about the Services.
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Payment information – To order products or services, you will need to provide payment information (such as credit card or bank account details). Your financial information is collected and stored by our third-party payment processor. Use and storage of that information is governed by the payment processor’s privacy policy.
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Survey and form information – When you fill in a form, respond to surveys or questionnaires, provide feedback, participate in promotions, or use other features of the Services, we may collect additional personal information you choose to provide.
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Communications information – We may collect information during communications with you, including information you send when interacting with our customer service team, calling us, or sending emails or text messages. This may include marketing preferences and other details you choose to share.
4. How We Use Your Personal Information
We use the personal information we collect for the following purposes:
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To send you our newsletter, promotional content, or other marketing about our Services that may be of interest to you – subject to your consent where required by law.
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To reply to your questions, inquiries, or customer service requests, and to send you notices, updates, security alerts, and administrative messages.
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To provide you with information about the Services that you request from us or that we believe may interest you.
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To monitor and analyze trends, usage, and activities in connection with the Services, and to improve the Services.
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To facilitate contests, sweepstakes, and promotions, and to process entries and provide prizes and rewards.
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To detect, investigate, and prevent fraudulent transactions and other illegal activities, and to protect the rights and property of Rare Rentals and our customers.
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To carry out our obligations arising from any contracts entered into between you and us, including for billing and collection.
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To fulfill any other purpose described to you at the time your personal information was collected.
5. Legal Basis for Processing (GDPR)
If you are located in the European Economic Area (EEA), the United Kingdom, or another jurisdiction requiring a legal basis for data processing, we rely on the following bases:
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Consent – Where you have given us clear consent to process your personal information for a specific purpose (e.g., receiving marketing emails or SMS messages).
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Contractual necessity – Where processing is necessary to perform a contract with you or to take steps at your request prior to entering into a contract.
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Legitimate interests – Where processing is in our legitimate business interests (such as fraud prevention, improving our Services, or direct marketing to existing customers) and is not overridden by your fundamental rights.
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Legal obligation – Where processing is necessary for compliance with a legal obligation to which we are subject.
If you have questions about the legal basis we rely upon for any specific processing activity, please contact us using the details in Section 21.
6. Cookies and Tracking Technologies
We may use cookies and related technologies, such as web beacons and pixel tags, to collect information on our website. A cookie is a small text file placed on your hard disk by a web page server. Cookies cannot run programs or deliver viruses to your computer. They are uniquely assigned to you and can only be read by a web server in the domain that issued them.
We use cookies to:
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Provide a convenient and personalized experience by saving your preferences.
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Count visitors to web pages and monitor user navigation.
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Track the effectiveness of our email and marketing communications.
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Support analytics and site-improvement activities.
You have the ability to accept or decline cookies. Most web browsers automatically accept cookies, but you can usually modify your browser settings to decline cookies if you prefer. Please note that disabling cookies may affect the functionality of the Services.
7. How We Share Your Personal Information
We will not share your personal information collected from the Services with unrelated third parties without your permission, except as described in this Privacy Policy. We may share your personal information in the following circumstances:
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Service providers – With vendors, consultants, and other service providers who process your personal information on our behalf to deliver services such as data analytics, marketing, financial processing, and customer support. These providers are authorized to use your information only for the specific services we have engaged them to provide.
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Business transfers – In connection with, or during negotiations of, a merger, sale of company assets, financing, or acquisition of all or a portion of our business by another company.
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Legal compliance – Where we are legally required to disclose or share your personal information without consent, for example to comply with a court order, subpoena, or applicable law. In such cases, we will only disclose information if we have a good-faith belief that disclosure is required under applicable legal obligations.
8. SMS and Text Message Marketing
8.1 Consent
We will only send marketing or promotional SMS/MMS messages to you if you have provided express written consent, as required by the Telephone Consumer Protection Act (TCPA) and applicable regulations. Consent to receive SMS messages is not a condition of purchasing any good or service.
8.2 Message Frequency and Content
Message frequency may vary depending on your interactions with us and any promotions we are running. Standard message and data rates may apply.
8.3 How to Opt Out
You may opt out of receiving SMS marketing messages at any time by replying STOP to any marketing text we send. After opting out, you will receive a single confirmation message. If you need assistance, reply HELP or contact us at info@rarerentals.co. Opting out of marketing SMS messages will not affect transactional or service-related messages necessary to fulfill a contract or legal obligation.
8.4 Carriers
Wireless carriers are not liable for delayed or undelivered messages. SMS consent is not shared with or sold to third parties for their own marketing purposes.
9. Email Marketing and Anti-Spam Compliance
9.1 CAN-SPAM Compliance (USA)
All marketing emails we send comply with the CAN-SPAM Act of 2003. Specifically:
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Our email headers accurately identify us as the sender.
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Subject lines are not deceptive.
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All marketing emails include a valid physical postal address: 1317 Edgewater Dr PMB 6090, Orlando, FL 32804-6350.
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Every marketing email includes a clear and conspicuous mechanism for you to opt out of future messages.
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We will honor opt-out requests within 10 business days.
9.2 CASL Compliance (Canada)
Where applicable, we will obtain express or implied consent before sending commercial electronic messages to recipients in Canada, in accordance with Canada’s Anti-Spam Legislation (CASL). Each commercial email will identify us, include our contact information, and provide a simple unsubscribe mechanism.
9.3 GDPR – Email Marketing (EEA/UK)
Where required, we will obtain your prior opt-in consent before sending marketing emails to recipients in the EEA or United Kingdom. You may withdraw consent at any time by using the unsubscribe link in any marketing email or by contacting us directly.
9.4 Transactional Emails
Transactional emails (such as booking confirmations, receipts, account notices, and security alerts) do not require marketing consent and will continue to be sent as necessary to deliver our Services.
10. Your Marketing Choices and Opt-Out Rights
When you sign up for a promotion, subscribe to our newsletter, or provide your contact details in connection with a purchase, we use your personal information to tailor offers and communications to your interests.
We will send marketing messages to you if you have:
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Explicitly requested them,
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Purchased goods or services from us, or
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Provided your details when entering a competition or registering for a promotion.
You may opt out of marketing communications at any time by:
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Clicking the unsubscribe link included in any marketing email,
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Replying STOP to any marketing SMS,
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Contacting us at info@rarerentals.co.
If you opt out of marketing messages, we may still send you non-promotional communications (such as transactional notices or service updates). We will ask for your consent before sharing your personal information with any third party for their own direct marketing purposes.
11. Retention of Your Data and Deletion
Your personal information will not be kept longer than is necessary for the specific purpose for which it was collected. When determining retention periods, we consider:
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The amount, nature, and sensitivity of the personal information;
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The potential risk of harm from unauthorized use or disclosure;
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The purposes for which we process the information; and
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Applicable legal requirements, including statutory retention and destruction periods.
Notwithstanding the above, we may retain personal information where necessary to comply with legal obligations, file or defend legal claims, or for evidential purposes. Details of retention periods for specific categories of personal data are available on request by contacting us using the details in Section 21.
12. International Transfers
Our primary operations are based in the United States. If you are located outside the United States and provide personal information to us, your information will be transferred to and processed in the United States, which may have different data protection laws than your home jurisdiction.
Where we transfer personal information from the EEA, the United Kingdom, or Switzerland to countries outside those regions, we will ensure that appropriate safeguards are in place, such as Standard Contractual Clauses approved by the European Commission or equivalent mechanisms, to protect your personal information in accordance with applicable law.
13. Your Data Protection Rights
Depending on your location and the circumstances, you may have the following rights under applicable data protection laws, including the GDPR, UK GDPR, California Consumer Privacy Act (CCPA), and other relevant regulations:
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Right of access – You may request a copy of the personal information we hold about you.
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Right to rectification – You may request correction of inaccurate or incomplete personal information.
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Right to erasure (“right to be forgotten”) – You may request deletion of your personal information under certain circumstances.
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Right to restriction of processing – You may request that we restrict how we use your personal information in certain situations.
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Right to data portability – You may request that we transfer your personal information to you or a third party in a structured, machine-readable format.
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Right to object – You may object to processing of your personal information where we rely on legitimate interests as our legal basis.
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Right to withdraw consent – Where we rely on your consent to process personal information, you may withdraw that consent at any time without affecting the lawfulness of processing before withdrawal.
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Right to non-discrimination – California residents have the right not to be discriminated against for exercising their CCPA rights.
To exercise any of these rights, please contact us using the details provided in Section 21. We will respond to all requests in accordance with applicable data protection laws. You may also have the right to lodge a complaint with your local supervisory authority or, for California residents, with the California Attorney General.
14. Security Measures
We have implemented generally accepted standards of technology and operational security to protect your personally identifiable information from unauthorized access, loss, misuse, alteration, or destruction. Only authorized personnel and vetted third-party vendors have access to your personal information, and these individuals are required to treat this information as confidential. Despite these precautions, no method of transmission over the internet or method of electronic storage is completely secure. We cannot guarantee absolute security of your personal information.
15. Links to Third-Party Sites
The Services may contain links to other websites that provide information we consider to be interesting or useful. Rare Rentals is not responsible for the privacy practices or content of such third-party websites. We encourage you to review the privacy policies of any third-party sites you visit.
16. Public Discussions
The Services may provide public discussion forums, comment sections, or community features. Any information you post in these areas will become publicly visible. Please do not post sensitive, confidential, or personally identifiable information in public areas. We are not responsible for any actions or policies of third parties who collect information you disclose in such forums. Rare Rentals does not endorse or take responsibility for any content posted by users on public discussion boards. All postings must comply with our published community policies.
17. Children’s Privacy
The Services are not directed to children under the age of 13, and we do not knowingly collect personal information from children under 13. If you believe we have inadvertently collected personal information from a child under 13, please contact us immediately at info@rarerentals.co and we will take appropriate steps to delete such information.
18. Access, Correction, and Deletion of Personal Information
You may access, correct, update, and/or delete any personally identifiable information that you have submitted to the Services. You may also unsubscribe from mailing lists or cancel registrations on the Services. To do so, please follow the instructions on the relevant page of the Services where you provided such information, or contact us at info@rarerentals.co.
19. Changes to This Privacy Policy
Rare Rentals reserves the right to modify this Privacy Policy at any time. When we make material changes, we will update the effective date at the top of this Policy and, where appropriate, post a prominent notice on the homepage of the Services for a period of time. We encourage you to review this page periodically for the latest information on our privacy practices. Continued use of the Services after any changes constitutes your acceptance of the revised Policy.
20. Copyright
© 2026 CLT Holdings LLC / Rare Rentals. All rights reserved. The content, design, and images of this website and the Services are protected by copyright laws and may not be reproduced, distributed, or modified without our explicit written permission.
21. Contact Us
If you have questions or concerns about this Privacy Policy, our handling of your personal information, or your choices and rights, please contact us:
CLT Holdings LLC (d/b/a Rare Rentals Colorado)
1317 Edgewater Dr PMB 6090
Orlando, FL 32804-6350
Email: info@rarerentals.co
We respond to all requests in accordance with applicable data protection laws and will endeavor to reply within 30 days.
CLT Holdings LLC | Rare Rentals Colorado | info@rarerentals.co